The Battle for the Skies: Premium Aviation War on the London–Singapore Route
When British Airways unveiled its latest advertising campaign for the London–Singapore route, it wasn’t just marketing—it was a declaration of
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February 25, 2026
Brand Campaigns
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BMW’s Toll-Free Stunt That Turned Rival Drivers into Rolling Billboards
In the competitive world of automotive marketing, few campaigns have achieved the viral success and psychological brilliance of BMW’s toll
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Anytime Fitness and SW Network turn gym struggles into comedy
The campaign humorously highlights the reality of unused gym memberships, blending self-awareness and positivity to inspire people to restart their
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Housing.com highlights home buying moments in new brand campaign
Conceptualised by Leo Burnett, the campaign uses humour and slice-of-life stories to show everyday moments when families realise it’s time to find a new home.
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Durex redefines pleasure with ‘The Other G-Spot’ campaign
The new campaign highlights pleasure as protection, encouraging women to perform breast self-exams through a bold, conversation-driven awareness initiative.
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ENO turns wedding feasts into comedy with Sunil Grover and more
The new campaign titled ‘Shaadi Ki Buffetbaazi’ celebrates India’s love for wedding feasts with top comedians, portraying quirky buffet personalities.
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Candyman Sourzzz launches Indian folklore inspired Halloween campaign
The new campaign ‘A Desi Halloween’ gives the global festival an Indian twist, reviving local horror legends through playful, nostalgic storytelling.
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Atlys’ latest campaign turns travel frustration into a relatable story
The new campaign ‘All Set, But No Visa Yet?’ spotlights the emotional toll of visa rejections while positioning its tech-driven solution for stress free travel planning.
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UPL’s new campaign spotlights farmers leading climate action
The new campaign ‘#AFarmerCan’ ahead of COP30 highlights farmers as key climate heroes and calls for global policy support to put them at the center of climate action.
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